Prefero + WhatsApp: Where Your Clients Already Are
2 billion people use WhatsApp daily. Your salon clients are texting you there already. Cora turns WhatsApp into a 24/7 booking channel, responding instantly, booking appointments, and sending reminders with 90%+ open rates.
What Prefero Does on WhatsApp
AI Booking Conversations
Cora handles natural language booking requests: "Can I get a cut tomorrow at 2pm?" She checks availability and confirms in seconds.
Service Information
Clients ask about services, pricing, or duration. Cora provides accurate answers pulled from your booking system.
Appointment Reminders
Echo sends confirmation messages and day-before reminders via WhatsApp, where open rates exceed 90%.
Rebooking Prompts
Echo sends personalized rebooking messages when clients are due for their next visit, based on their usual frequency.
Post-Visit Follow-Up
After appointments, Echo sends a thank-you message and invites clients to leave a Google review.
Conversation Analytics
Sage tracks WhatsApp conversations, booking rates, and response times to optimize performance.
Why WhatsApp Beats Email and SMS for Salons
SMS
WhatsApp Integration FAQs
- Does this work with WhatsApp Business API or the WhatsApp Business app?
- Prefero connects through the official WhatsApp Business API, which provides enterprise-grade messaging capabilities including automated responses, template messages, and rich media. This is more powerful and reliable than the basic WhatsApp Business app.
- Can clients book appointments directly through WhatsApp?
- Yes. Cora handles the entire booking flow within WhatsApp, answering service questions, checking availability, suggesting times, confirming the booking, and sending appointment details. Clients never leave WhatsApp.
- Does Prefero send appointment reminders via WhatsApp?
- Yes. Echo sends booking confirmations, day-before reminders, and follow-up messages through WhatsApp. Open rates for WhatsApp messages exceed 90%, making it far more effective than email for salon reminders.
- Can I still use WhatsApp personally?
- Yes. Prefero uses the WhatsApp Business API on a separate business number. Your personal WhatsApp account is completely unaffected.
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Ready to Turn WhatsApp into a Booking Channel?
See how Cora and Echo use WhatsApp to book and retain more salon clients.